When we think about innovation we think about Silicon Valley, and when we think about finance we think about New York. There is plenty of finance in the Valley, and New York has built a technology startup culture with such rapid success that even the mayor is beginning to participate (again). Nevertheless, there is a history on both coasts, and culture is hard to manufacture or replicate. That Google, Apple, Facebook, Oracle, Hewlett-Packard, the Sand Hill Road venture capitalists, (and further north, Microsoft and Amazon), are out there, could be cause or effect; but it is nonetheless a reality. And that New York’s most successful technology startup (by far) was the mayor’s financial tool is also true for a reason.
When we learn about Facebook launching a major presence in New York – and interestingly not for advertising and business development, (as had been the case for some of its west coast predecessors in town), but to focus on technology – we think to ourselves that the coasts are coming together. We think to ourselves, with some pride, that New York has at last transcended its finance and Madison Avenue roots and is on the technology map at last, as it should be. When we learn about a technology campus planned for the premises, in competitive pursuit by the world’s finest technology programs, we even go so far as to daydream about New York overtaking the other coast. But that’s because we are New Yorkers and we can’t help ourselves, we think grand thoughts, operatically, we are surrounded by skyscrapers and Broadway.
What we New Yorkers have not yet begun to think, however, perhaps because we are entrenched in a culture in which all roads eventually lead to “Wall Street,” is that the technical innovation in which New York may serve as global center could be used to disrupt finance itself. In previous articles in this space there has been discussion about a relative absence of innovation in finance during the past couple of decades, about a convergence of previously disparate capital markets and money flows, and about the significance of alternative markets that have emerged. Taken in combination with New York’s recent push for technology innovation and its financial culture, as noted, the ingredients are falling into place for the next major disruption to occur right under our noses, in the most traditional of all industries that we call our own.
As we consider the possibility of disruption on Wall Street – driven by such things as the social web, big data, and online commerce, (that we currently know about) – let us reflect on the possibilities also in the context of current events. To wit: Facebook is planning its IPO in a way to bypass bankers, contacting institutional investors directly and, needless to say, having direct access to a public market that is 800 million strong. IPO bankers in the meantime, (and maybe defensively?), are holding conferences for technology startups, venture capitalists, and angel investors, at which the IPO candidates of the very distant future are presenting their very distant opportunities today. All the while, capital necessary for building new technologies is diminishing, while the capital pursuing proven and popular platforms is growing.
The themes described speak to market fragmentation and democratization, disruption as well as efficiency. These themes have the potential to speak to other offshoots in the years ahead, and one senses that we are standing at the entrance to a new domain – if not a new field altogether, perhaps a remodeled, refashioned variation of prior modes and traditions. Interestingly, as a technology bridge is constructed to connect disparate cultures of west coast innovation and east coast finance, another bridge will be torn down, that connected financial systems rooted in a distant past to a present marked by very different realities.